Adobe Portfolio vs. Squarespace

Adobe Portfolio and Squarespace are high-quality platforms with tons of tools necessary for creating a website page template or an application.

On one side, Adobe Portfolio is a website builder with a CC bundle. Photographers can use it for design portfolio pages, while for others, it’s a great platform to set up more complex sites with high-resolution photographs and videos displayed.

On the other hand, Squarespace comes with a similar promise yet has extra features that make it a worthwhile choice. Though it’s less intuitive, users can still come up with responsive catchy designs for any direction (including eCommerce), launch a site, set up a domain, and do plenty of other stuff with the site builder.

This Adobe Portfolio vs. Squarespace comparable analysis aims to shed light on the strengths and weaknesses of both solutions, thus, providing you with a clear image of which platform better fits your project.

Overview of Adobe Portfolio and Squarespace

Adobe Portfolio and Squarespace introduce ready-made templates that are great for creating virtual portfolios and personal sites. Although Squarespace is developer friendly and provides JSON and SFTP access, LESS.css, Query tags, custom code, and a bunch of native development tools, it is also beginner friendly. It allows users to create sites even without applying any coding. Just the same way, being oriented to novice users is the schtick of Adobe Portfolio. At the same time, the platforms have many distinctions. This is explained by their initial implication and objectives.

Adobe Portfolio

Adobe Portfolio Dashboard

Adobe Portfolio is specifically geared towards creatives who wish to showcase their work. It’s ideal for artists, photographers, graphic designers and other creative professionals. This is quite a powerful portfolio software that comes as a part of Adobe’s Creative Cloud suite and seamlessly integrates with other Adobe tools, making it an excellent choice for users already entrenched in the Adobe ecosystem.

Adobe Portfolio focuses on simplicity, offering a selection of customizable layouts designed for various creative fields. It’s designed to be easy to use, allowing creatives to build a portfolio without needing extensive web design skills (see best portfolio samples here). The platform ensures that websites are optimized for all screen sizes, enhancing the mobile viewing experience.


Squarespace Dashboard

Squarespace is a DIY all-in-one website builder known for its versatility, catering to a wide range of users from small business owners to bloggers and artists. It’s not limited to creative portfolios only and can be used for a variety of website types including eCommerce.

The system is designed with the user experience in mind, featuring an intuitive drag-and-drop interface that makes website building accessible to users without technical skills. Squarespace offers a more comprehensive set of features compared to Adobe Portfolio, including advanced marketing tools, eCommerce capabilities along with robust SEO tools.

Read also: Squarespace Review

Summing it up, Adobe Portfolio is a streamlined, easy-to-use option for creatives already using Adobe tools, focusing on portfolio creation with direct integration with Behance. Squarespace, on the other hand, offers a broader range of features and design options, catering to a wider array of website needs beyond just portfolios. Its design flexibility and eCommerce integration make it a popular choice for a variety of website builders.

Ease of Use

With either Adobe Portfolio or Squarespace, getting started is easy and quick. Any user with no coding knowledge and experience in website building can create a website by choosing a ready template and customizing it. One doesn’t need to have prior knowledge of CSS and HTML to build a catchy and effective site through either platform. Let’s explore more detailed features that tackle simplicity and concern each system.

Adobe Portfolio: Easy Solution for Creatives

Adobe Portfolio Editor

For those familiar with Adobe’s suite of products, Adobe Portfolio offers an intuitive experience. Its integration with Adobe Creative Cloud makes it particularly convenient for users who already work with Adobe tools. The system is designed with simplicity in mind, making it a good choice for creatives who want to quickly and easily put together a portfolio without getting bogged down in complex web design processes. The platform provides a range of pre-designed layouts that users can customize.

A significant ease-of-use feature is its seamless integration with Behance. This allows users to automatically sync their projects from Behance to their portfolio website, simplifying the process of updating and maintaining the portfolio.

While Adobe Portfolio is easy to use, its simplicity comes at the cost of customization. Users looking for more robust website-building tools might find it lacking in options compared to more comprehensive platforms.

Adobe Portfolio offers a live preview feature and makes changes visible in real time. However, there’s no drag-and-drop editing for portfolio website personalization.

Squarespace: Easy DIY Website Builder

Squarespace Editor

Squarespace has another approach to website design by asking the user to state the purpose of the site to be built so that the system can ease the process and offer the most relevant themes. Furthermore, the solution features a WYSIWYG drag-and-drop editor and allows choosing blocks, resizing them, and moving them around to give the template your brand voice.

The website builder is designed to cater to a wide range of users, from small business owners to artists and bloggers. Its user interface is intuitive, featuring a drag-and-drop editor that makes it easy to build and customize websites without any coding knowledge.

Unlike Adobe Portfolio, Squarespace offers a broader range of customization options. Users have access to a variety of templates and can tweak almost every aspect of their site, from layouts to fonts and colors.

While Squarespace is user-friendly, its wide range of features might present a steeper learning curve for complete beginners compared to the more streamlined approach of Adobe Portfolio. However, once familiar with the platform, users can leverage its capabilities to create highly customized and feature-rich websites.

Thus, Adobe Portfolio excels in ease of use for Adobe Creative Cloud users and those seeking a straightforward platform to quickly build a portfolio, especially with Behance integration. Squarespace, while also user-friendly, offers more in terms of customization and features, catering to users who desire more control over their website’s design and functionality. However, this can come with a slightly higher learning curve, especially for those new to web design.

Design and Templates

When choosing a website builder, it’s essential to go for one that provides you with much control over how your site appears and operates.

Adobe Portfolio Designs and Customization Features

Adobe Portfolio allows users to create dynamic galleries with sophisticated aesthetics. However, primarily developed as a portfolio builder, the design customization level of this solution will definitely appear insufficient for advancing the site. It will as well limit the user’s creative mind. The available customization options include adjusting the background, colors and fonts, layouts, navigation (sub-page titles, links, social icons, collection titles), footer, and page covers.

Adobe Portfolio Template

Adobe Portfolio suggests only a dozen themes to choose from. Although they are all mobile responsive and will fit any device or screen size (on account of having different elements resized), the sheer small number of themes is already a downside. It limits your choice and results in a uniform look across all sites built with Adobe Portfolio. This, and the limitation of design customization, won’t let a user have a site that stands out.

Squarespace Templates and Customization Tools

Squarespace introduces over a hundred themes categorized into sections per type and topic. You can even find 150+ diverse templates for a cover page only. All options have a content block system for more advanced site customization. Change the content blocks on any website theme, use template-switching features to apply various themes to a portfolio website, etc.

Squarespace Template

For advanced users, Squarespace suggested using a CSS editor to edit an existing template and upload their own images and font files (suggested fonts can be customized with Adobe Fonts with thousands of samples available, too, but you can never upload your own files with Adobe), as well as create buttons, customized banners, and plenty of other elements. Squarespace also allows using HTML coding to open even more design possibilities.

So, in terms of design options, Squarespace is leading.

Features and Functionality

The level of website functionality differs drastically between Adobe Portfolio and Squarespace. Let’s go over the issue of integrations first.

Adobe Portfolio Integrations

Adobe Portfolio does not offer any widgets or add-ons since the solution is itself a part of a huge Adobe Creative Cloud bundle along with other tools like Photoshop. Only integrations with Behance, Photoshop, Stock and Lightbox are possible here.

Squarespace Extensions

To extend your site’s functionality with add-ons and widgets, you must be a Squarespace user. This versatile platform comes with a pretty large array of in-built features, yet its Extensions store is also worth checking.

You will find around two dozen carefully chosen plugins or third-party apps for website management, growth, and optimization. All available tools are split into four categories: Finance, Shipping & Fulfillment, Inventory & Products, and Sales & Marketing. Some noteworthy options are ShipStation, Printful, Quickbooks, TaxJar, etc.

Along with built-in apps, the Squarespace grants access to a few third-party integrations. These include Google Analytics, Google Maps, Acuity Scheduling platform, Unfold App etc.

Finally, Squarespace has recently introduced the Video Studio App to its subscribers It allows creating professional video presentations without any coding/web design background.

As a result, there is nothing to compare in terms of integrations here. Squarespace has more to offer to its subscribers, while Adobe Portfolio does not have any external apps at all.

Pricing and Costs

The systems differ in multiple aspects. Pricing policy is not an exception. Let’s have a look at the approaches the services offer.

Adobe Portfolio Cost

Adobe Portfolio is a part of the Adobe Creative Cloud bundle and isn’t available separately for subscription. Accordingly, to use the platform for building a professional-looking virtual portfolio, you must get a subscription to Adobe Creative Cloud, priced starting at $9.99 per month. Note that this price doesn’t cover your site’s domain and hosting, which must be bought separately from a third-party service.

Adobe Portfolio Price

To expand the possibilities and access all brand solutions such as InDesign, Illustrator, Photoshop, and 20 others, the monthly price for the Creative Cloud will rise to $54.99. Surely, other plans dedicated to students/teachers, businesses, and schools/universities are also available.

Squarespace Pricing

Meanwhile, Squarespace starts at $16 per month for an annual subscription. The starting Personal plan includes access to all its mobile-optimized elegant templates, a free custom domain for the first year, a bunch of SEO tools, unlimited bandwidth, 30 minutes of video storage on the site, access to extensions, all basic site metrics like tracking site visits, traffic sources, popular content, visitor geography, etc., audience management through collecting unlimited email subscribers, segmenting the audience, etc., and two contributors per site.

However, Squarespace also has three other plans – Business, Commerce Basic and Commerce Advanced for those users who aim at creating a flourishing online business.

Price per month
  • free custom domain registration for the first year
  • SSL security
  • unlimited bandwidth and storage
  • SEO features for site visibility
  • basic website metrics
  • all the features of the Personal plan
  • premium integrations and blocks
  • complete customization with CSS and JavaScript
  • advanced website analytics
  • professional email from Google
Commerce Basic
  • Business plan features
  • secure online payments
  • customer account creation for faster checkouts
  • merchandising
  • inventory
  • order management
  • no transaction fees for Squarespace transactions
Commerce Advanced
  • features of the Basic Commerce plan
  • abandoned cart recovery
  • subscription selling capabilities
  • advanced shipping and discounts
  • more robust analytics for commerce insights

So, whether Adobe Portfolio or Squarespace is cheaper to use can’t be said for sure. On one side, you are only charged $9.99 per month but have to add a domain and hosting yourself, while on the other hand, you just pay $16 and have the domain and hosting included. Free trial periods of seven days for Adobe users and 14 days for Squarespace users are available.

SEO and Marketing

Another important website functionality, regardless of the site type or target audience, is SEO. To be able to decide which system can offer your website better search engine optimization opportunities, you have to know what exactly each of them has in stock.

Adobe Portfolio SEO Features

With Adobe Portfolio, you get only some basic SEO tools such as editing titles and descriptions as well as favicons to have your site ranked higher in search results. Unfortunately, the platform doesn’t provide in-depth SEO tools or analytics, which can be a limitation for users looking to extensively optimize their sites for search engines.

Thus, Adobe Portfolio’s SEO features are sufficient for creatives who are more concerned with showcasing their work rather than relying heavily on search engine traffic.

Squarespace SEO Tools

Squarespace offers way more advanced SEO features. It is powerful enough to significantly boost your ranking in search results with such features and tools as:

  • automatic image tags;
  • meta titles and descriptions;
  • automatic sitemaps;
  • customizable URL structures;
  • clean HTML markup;
  • automatic redirects;
  • meta tags;
  • description fields;
  • keyword analytics etc.

Squarespace is designed to be SEO-friendly for both beginners and advanced users. It guides users through the basics of SEO and also allows for more advanced optimizations. It also provides integrated analytics tools, giving users insight into how their site is performing in terms of traffic and search engine rankings. This data can be crucial for informed SEO strategies.

In terms of SEO, Adobe Portfolio offers baseline SEO functionalities suitable for creatives primarily focused on displaying their work only. Squarespace, on the contrary, stands out with its advanced SEO tools and analytics, making it a more suitable choice for those who prioritize search engine visibility and detailed performance tracking.

Performance and Speed

Website performance and speed are crucial for user experience and search engine rankings. Adobe Portfolio and Squarespace, while serving somewhat different audiences, both emphasize these aspects in their platforms. Here, we compare their performance and speed capabilities.

Adobe Portfolio Performance and Speed Settings

Adobe Portfolio is tailored to handle high-resolution images and creative content efficiently. This is particularly beneficial for artists and designers who need to display their work in the best quality without compromising load times. The platform ensures that websites are optimized for all screen sizes, which is a key factor in maintaining speed and performance on various devices.

Due to its streamlined approach and limited customization options, Adobe Portfolio websites tend to load quickly. The simplicity of design choices helps in maintaining optimal loading times.

Squarespace Performance Options

Squarespace offers more advanced options for optimizing website performance. Users can tweak various settings to enhance the speed and responsiveness of their sites. The website builder automatically optimizes images for the web, which is crucial for maintaining fast page load times, especially for image-heavy websites.

What’s more, the software uses a CDN to ensure that websites load quickly worldwide. This is particularly important for businesses targeting a global audience (learn how to create a small business website here). While Squarespace offers more complex design features than Adobe Portfolio, it also provides analytics tools and best practices to ensure these features do not significantly impede website speed.

When it comes to performance and speed parameters, Adobe Portfolio offers efficient performance suited for artists and designers, ensuring that high-quality portfolios load quickly and look great on any device. On the other hand, Squarespace provides more granular control over performance optimization, with advanced tools like image optimization and CDN support. This makes it a more versatile choice for users who need both sophisticated design and robust performance, particularly for businesses with a diverse or global audience.


Security is a paramount concern for website owners and visitors alike. With the increasing threats of cyber-attacks and data breaches, it’s essential for web hosting platforms to provide robust security measures. Adobe Portfolio and Squarespace, both popular for creating professional websites, have their own security protocols to ensure the safety and integrity of the websites they host.

Adobe Portfolio Security Measures

As a part of Adobe Creative Cloud, Adobe Portfolio benefits from the security infrastructure of the larger Adobe ecosystem. This includes regular updates and patches to safeguard against vulnerabilities. The software provides SSL certificates for all its websites. This encrypts data transmitted between the user’s browser and the website, crucial for protecting sensitive information.

The platform’s limited customization options also indirectly contribute to its security. With fewer plugins and third-party integrations compared to more complex website builders, there’s a reduced risk of security breaches through these avenues.

Squarespace Safety Parameters

Squarespace offers a range of advanced security features. This includes free SSL certificates for all websites, ensuring encrypted connections. The system is known for its proactive approach to security, regularly updating its platform to tackle new vulnerabilities and threats. It has special measures in place to protect against DDoS attacks, which are critical for maintaining website availability and performance.

For websites that engage in eCommerce, Squarespace provides additional security measures to protect financial transactions and personal customer data.

In terms of security, both Adobe Portfolio and Squarespace take the safety of their users seriously, employing various measures to protect against common cyber threats. Adobe Portfolio, with its integration into the Adobe ecosystem, offers solid security, particularly benefiting from the company’s broader security infrastructure. Squarespace, on the other hand, stands out with its advanced security features, including SSL certificates, DDoS protection, and secure e-commerce capabilities.

Support and Community

When selecting a website building platform, the quality and accessibility of customer support and the vibrancy of the user community are crucial factors. Adobe Portfolio and Squarespace, while both being popular choices for building websites, offer different experiences in terms of support and community engagement.

Adobe Portfolio Community and Support Options

Adobe Portfolio users benefit from being part of the larger Adobe Creative Cloud ecosystem. This means access to Adobe’s extensive support system including tutorials, forums, and customer service. Adobe’s community forums are a valuable resource for Portfolio users. These forums are places where users can share tips, seek advice, and provide feedback to one another.

Squarespace Support Solutions

Squarespace is known for its strong customer support. Users have access to 24/7 support via live chat and email, with quick response times. The website builder provides a detailed knowledge base, including guides, videos and webinars, which are very helpful for both beginners and advanced users.

Similar to Adobe, Squarespace has an active community forum where users can seek advice, exchange ideas, and discuss various aspects of website building and design. It also offers workshops and webinars, providing users with in-depth learning opportunities about various aspects of their platform and website design in general.

When it tackles the support aspect, Adobe Portfolio and Squarespace offer valuable resources, but in different ways. Adobe Portfolio benefits from being part of the larger Adobe ecosystem, providing users access to a broad range of general Adobe support options and a community of creatives through Behance. Squarespace, on the contrary, shines with its dedicated, comprehensive customer support tailored to its platform, alongside an extensive knowledge base and active community forums.

eCommerce Capabilities

When comparing Adobe Portfolio and Squarespace in the context of eCommerce capabilities, you won’t find many aspects to compare here. Let’s find out why.

Adobe Portfolio eCommerce Features

Adobe Portfolio does not currently support eCommerce features like a shopping cart or the processing of payments. It is more suited for displaying work rather than selling products or services directly through the website. The software is primarily designed as a platform for showcasing creative work. It’s tailored to artists, photographers, designers, and other creatives who want to display their portfolios online.

Adobe Portfolio users willing to sell their works might need to rely on external services or links to third-party platforms for eCommerce functionality.

Setting Up a Web Store with Squarespace

Squarespace offers extensive eCommerce capabilities. It allows users to create fully functional online stores with integrated shopping carts, payment processing, inventory management, shipping, and tax calculations.

The website builder provides a variety of templates specifically designed for eCommerce, enabling users to create attractive and effective online stores. It also includes marketing and SEO tools to help promote web stores, which is vital for attracting customers and increasing sales.

Finally, Squarespace offers comprehensive analytics tools that help users understand customer behavior, track sales and optimize their online store for better performance.

Thus, Adobe Portfolio is excellent for displaying creative portfolios and does not offer direct eCommerce functionalities, making it less suitable for those looking to sell products or services directly from their site. Squarespace comes with a powerful eCommerce engine that makes it a comprehensive solution for creating a full-fledged online store, offering a wide range of eCommerce features, marketing tools, and analytics.

Making Your Decision

Choosing between Adobe Portfolio and Squarespace for your website needs depends largely on your specific requirements and preferences. Both platforms offer distinct features and cater to different audiences.

Considerations for Choosing Adobe Portfolio

  • Ideal for Showcasing Creative Work: Best suited for artists, photographers, and designers looking to display their portfolios.
  • Integration with Adobe Creative Cloud: Seamless integration for those already using Adobe products.
  • Simplicity and Ease of Use: User-friendly for beginners, with straightforward layouts and design options.
  • Behance Integration: Automatically syncs with Behance, offering an extended platform for exposure.

Considerations for Choosing Squarespace

  • Versatile Website Building Solutions: Suitable for a wide range of website types including blogs, business sites, and especially online stores.
  • Powerful eCommerce Engine: Comprehensive tools for setting up and managing an online store.
  • Customization and Design: Offers a variety of customizable, aesthetically pleasing templates.
  • Advanced Marketing and SEO Tools: Equipped with tools to optimize your site for search engines and marketing.
  • Customer Support and Resources: Extensive support options including 24/7 customer service, tutorials, and community forums.
Read also: Best Alternatives to Squarespace

Making the decision between Adobe Portfolio and Squarespace hinges on your specific needs. Adobe Portfolio is a great choice if you’re already using Adobe Creative Cloud tools and you need a simple, elegant way to showcase a portfolio. Squarespace, however, is more versatile, offering a broader range of features suitable for various types of websites, especially for those who require advanced eCommerce capabilities, customization and a comprehensive set of marketing tools.

Conclusion: Final Thoughts on Adobe Portfolio vs Squarespace

At the end of Adobe Portfolio vs. Squarespace analysis, we can’t help but state that both are great tools. And yet, we can clearly see that Squarespace is the better option for online course creators.

Adobe Portfolio can be a viable option if the user is a creative who is looking for a simple site-building platform to demonstrate their work. It’s extremely simple and quick to work with this solution. The pricing is lower than Squarespace, either. And if you already use Adobe CC and Photoshop tools, it’s definitely more sensible to turn to the Portfolio tool of the same Adobe system.

Nevertheless, users in search of more power and flexibility in designing the website of their dreams (whether it’s simply a portfolio or a big eCommerce website) had better stick to Squarespace. The latter provides users with an easy-to-use editor, a broad collection of fully customizable templates, advanced SEO tools, integrated domain and hosting (domain for the first year is free), and even a bunch of eCommerce features. All these features and the reasonable $16/mo price make Squarespace an amazing deal.

So, you should use Adobe Portfolio if you need a cheap and simple portfolio-sharing site or you are already an Adobe user and want to sell your art within the Adobe community.

Opt for Squarespace if you need to create a personalized portfolio and deliver your unique brand or if you are looking to provide service and sell your art globally.

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