Best Real Estate Website Builders

Whether you are a real estate agent looking for effective ways to boost your online presence or a client searching for a property listing, a real estate website is a must. Actually, this is the first point of contact for potential buyers and sellers, making it a powerful tool for attracting leads and showcasing your property listings.

The success of your real estate website (see best samples) heavily depends on the website builder you choose to bring your vision to life. These systems provide functionalities essential for the real estate market, such as listings, maps, search filters and client interaction features.

Before we delve into detailed reviews of the best real estate website builders, it makes sense to outline their major characteristics:

  • User-Friendliness: These systems must be user-friendly, allowing realtors to update listings easily and efficiently without needing extensive technical know-how.
  • Specific Niche: Real estate website builders are tailored to meet the specific needs of the real estate industry.
  • Distinctive Set of Tools: They offer specialized tools and features, such as IDX (Internet Data Exchange) integration, which allows for real-time property listings from multiple listing services (MLS).
  • SEO Priority: These platforms prioritize SEO to enhance visibility in a competitive market and provide mobile-responsive designs, crucial for clients on-the-go.
  • Flexible Pricing: Real estate website builders generally offer various pricing plans to adhere to the needs of diverse user categories.

Now that you are aware of the major advantages and features of real estate website builders, it is high time to review the most popular software and benefits they offer. Whether you are a seasoned realtor or just starting, this guide aims to help you find the best website builder to create an engaging and effective real estate website.

Wix – Best Website Builder for Real Estate Website

Wix Main

Wix – is the best website builder for real estate websites that offers a powerful and user-friendly niche functionality. Known for its drag-and-drop interface, the system provides a seamless experience for creating professional and visually appealing property listings. It stands out for its versatility, extensive customization options and a vast library of templates catering to the real estate niche.

Real Estate Features

For real estate pros, Wix offers specialized features that make it a top choice:

  • IDX Integration. Wix allows for easy integration with IDX, enabling realtors to display up-to-date listings directly from multiple listing services (MLS).
  • Customizable Templates. There is a range of templates specifically designed for real estate websites, which can be customized to match brand identity and specific needs.
  • Map and Search Functionality. Essential for real estate sites, Wix includes map integrations and advanced search filters, making it easier for clients to find what they’re looking for.
  • Real Estate App. Available in Wix App Market, this free extension allows the system subscribers view the real estate listings displayed on a well-structured page.
  • Client Interaction Tools. Features like contact forms, chat options, and email marketing tools help realtors engage effectively with clients.
  • Client Interaction Tools. Wix grants access to the broad range of client interaction tools that are also available in its App Market. These extensions simplify clients’ website browsing experience and lets you stay connected with you. Some of the most popular client interaction tools include Google Event Calendar, 123 Form Builder, Callback, Book Appointments Online, Live Chat, Wix Forms, Events Calendar, Scheduling Pro, Inffuse Testimonials, Latest News, Wix Chat, SContact Management +CRM and more.
  • Customer Testimonials. The platform allows adding client testimonials to highlight their experience and share their ideas. To enable this feature, you need to integrate special extensions from the App Market as well. These include Testimonial Builder, Customer Reviews, MyReviews, Comments, Social Testimonials, Voice Comments+, Yelp, Comments+ and more.

Website Editing

Wix Editor Color

Editing a website on Wix (read my review) is straightforward, thanks to its intuitive drag-and-drop interface. Users can easily add, remove or modify elements on their website without needing coding skills. This flexibility is particularly beneficial for real estate agents who need to regularly update listings, images, and content on their website.

With Wix, you have several methods of setting up a new site for a real estate company or a broker. These include:

The classic version of Wix Editor is perhaps the simplest. You simply pick a Wix real estate theme and template and edit it with the appropriate logo, text, sections, visuals, etc. It features drag-and-drop functionality. Perhaps the most significant advantage of this editor is complete control over nearly all aspects of the site and full access to Wix’s app market.

However, there’s a downside to this editor – building a website from a template is time-consuming.

However, if you are after a simple web solution, Wix’s ADI builder is worth considering. By simply answering a couple of basic questions, you get the most appropriate website put together based on your answers and any other information on your business from different sources online.

If you want to customize the suggested site further, you can still use the drag-and-drop Editor and add sections and pages, enhance the design, etc.

As for the Velo by Wix, the editor is a great choice for users familiar with coding. Here, you get unprecedented access to the site code, databases, and all application programming interfaces.

All the described Wix editors are made to simplify a website building process and come up with pretty good results. However, specially for designers and agencies, there’s a more advanced option, known as Editor X.

The latter offers sophisticated design and layout capabilities for premium-quality sites, still with no coding required. With Editor X (see the difference with Standard Editor), you get access to scalable font sizes, grid layouting, advanced sizing control, custom breakpoints, stack and scale media, and Wix design system.

And finally, Wix introduces Wix Studio, a package of smart tools to create exceptional, responsive real estate websites. It allows working with the grid straight on the canvas to emphasize whatever you wish.

You can split, resize, and swap cells to come up with unique layouts, while code-free animations from Lottie let you add movement to experiment with scrollytelling. Overall, Wix Studio was built inspired by the intuitiveness of Wix Editor and the deep design control and advanced capabilities of Editor X.

Template Choice

What makes Wix a stunning solution for building a real estate website is the diversity of thematic templates and the plentiful features. Particularly, you are offered 12 real estate templates, all of which come with the most useful features already built in. These include photo and portfolio listings, contact pages, Google Maps, social media integrations etc.

All Wix templates designed for real estate businesses are thoroughly customizable – you can move elements around to complement your layout idea.

All templates have Info sections where users can find a detailed description and who the particular template will best suit. The preview option on every template shows how they will look.

Pros and Cons

Pros:

  • Ease of Use: Wix’s user-friendly interface makes website creation accessible to users of all skill levels.
  • Customization: With a wide range of design options, realtors can create a unique and branded website.
  • Mobile Optimization: All Wix websites are automatically optimized for mobile, ensuring a seamless experience on all devices.
  • SEO Tools: Wix provides built-in SEO tools to help improve the website’s visibility in search engine results.

Cons:

  • Template Lock: Once a template is chosen and the website goes live, you cannot switch to a different template without rebuilding the site.
  • Loading Speed: Some users have reported slower loading times, which can impact user experience and SEO.
  • Advanced Features Limitation: While Wix is suitable for most real estate needs, it may lack some advanced features required by larger agencies.
  • Database Transfer Not Allowed: If you have used Editor or ADI when building your site, you can’t transfer the database if you decide to move on to another website builder or CMS like WordPress later. This will require plenty of content copying and pasting, as well as doing many URL redirects.

Pricing

As for pricing, Wix introduces four monthly priced plans and one custom-priced one, the Enterprise. The introductory Light tier offers 2GB storage space, a Light marketing suite, a free domain for one year, and no Wix branding on the site. This plan costs $16/mo, provided you purchase an annual subscription.

However, though Light might be an appropriate option for a first-time user, those planning to enhance their real estate business should consider the Business plan. The latter provides way more access to features and helps to make your site stand out.

Additionally, Wix frequently offers promotional discounts and a free trial period, allowing users to explore the platform before committing to a paid plan.

Thus, if you’re searching for an easy-to-use and moderately powerful solution to build a website for your real estate business, Wix is definitely a great choice. You don’t need any tech knowledge, and the pricing is reasonable.

HostGator – Best Hosting for a Real Estate Website

HostGator Main

HostGator – is the best hosting for a real estate website. It goes without saying that Wix offers free integrated website hosting, i.e., your real estate site will be hosted on the company’s servers, so you don’t have to worry about finding a separate provider. However, its hosting is often unreliable. After all, Wix is primarily a website builder and performs the task to the highest level. HostGator is a far better choice for this purpose as this is actually one of the highest-ranked hosting providers in the modern niche.

Real Estate Features

  • Best Shared Hosting Plans. HostGator offers a set of full-featured Shared hosting plans that work great for business-related projects. The system provides more features on its shared hosting plans than most other companies. This also includes free email marketing software to help you monetize your real estate site.
  • High Uptime. The company ensures the highest possible 99.99% uptime and premium consistency.
  • Other Hosting Types. HostGator covers several basic types of hosting that a real estate site may need. This includes Shared, WordPress, Dedicated, VPS, and Reseller hosting. Since the company has the highest score for photography hosting in the market, it’s also great for hosting a real estate site.
  • Free Email Marketing Software. Provided through Constant Contact, the software is available even on the company’s basic plan. It enables users to build an audience through automated email campaigns and consistent newsletters. This feature is handy for any business, including real estate sites.
  • eCommerce. If you plan to offer some listings or property items for sale (which is a must for a real estate website), integrating a web store will surely be a smart solution. HostGator comes with eCommerce support that lets you set up and manage a small-to-mid digital store.
  • Social Media Integration. As a real estate company owner, you should be interested in promoting your business on social networks. HostGator lets you embed and promote content from global social media platforms, integrate live feeds, social media buttons, media galleries etc.
  • WordPress Compatibility. Many real estate websites are built on WordPress. HostGator offers specialized WordPress hosting, ensuring optimal performance.

Website Editing

HostGator itself is not a website builder but a hosting platform. Previously, it powered the Gator website builder that is no longer available for new signups. Users who have worked with it before, can keep doing that using the available list of tools, features and templates, however.

HostGator Editor

But if you plan to set up your site using a CMS, there’s a one-click WordPress installation and dedicated WP hosting option. Known for its user-friendly interface and vast plugin ecosystem, WordPress can be seamlessly integrated with HostGator, allowing for easy website editing and management.

Furthermore, HostGator supports Drupal, Joomla and the eCommerce platform Magento.

Pros and Cons

Pros:

  • Reliable Hosting: With a strong uptime record, HostGator ensures that real estate websites are always accessible to users.
  • Customer Support: HostGator provides 24/7 customer support, which is invaluable for addressing technical issues promptly.
  • Affordable Plans: HostGator offers a range of affordable hosting plans, suitable for both small real estate agents and larger agencies.
  • Easy Integration: The platform’s compatibility with various website builders and CMS systems makes it easy to integrate and manage real estate websites.
  • WordPress Compatibility: The system makes it possible to integrate the CMS with one click only to start working on your real estate project creation.

Cons:

  • Renewal Rates: HostGator’s renewal rates can be higher than the initial sign-up costs, which might be a consideration for long-term budgeting.
  • Backup Limitations: While HostGator offers backups, they are not as frequent as some might prefer, which is a critical consideration for data-heavy real estate sites.
  • Upselling Tactics: Some users have reported aggressive upselling tactics, which can be off-putting for users with fixed requirements and budgets.

Pricing

All HostGator plans come with unlimited bandwidth, a free SSL certificate, and a free domain for the first year of use. And if these features won’t surprise a user, the system also stands out for providing unmetered sub-domains, email accounts and FTP accounts to transfer files from a PC to a network.

Prices for Shared HostGator hosting start at $3.75 per month with the Hatchling Plan. The latter allows hosting one site and comes with such perks as 10GB SSD storage, unmetered bandwidth, 1-click WP installs, email, and a free domain for one year. All plans feature a 45-day money-back guarantee.

So, if you have a website and need a reliable hosting solution, you can’t go wrong with HostGator.

WordPress – Best CMS for Real Estate Website

Wordpress Main

WordPress – is the best CMS for real estate website known for its flexibility, ease of use and extensive customization options. Around a quarter of the world’s existing websites are built with WordPress, including thousands of successfully operating real estate sites. WordPress features a user-friendly interface that allows creating a site without any coding experience but by learning the basics of WP. It caters to a broad range of website needs, from simple blogs to complex real estate portals. Its open-source nature and a vast community of developers make it a versatile and continually evolving platform.

Real Estate Features

WordPress offers several features that are particularly beneficial for real estate websites:

  • Real Estate Themes. There is an abundance of WordPress themes specifically designed for real estate websites, offering professional and engaging designs.
  • Property Listing Plugins. Plugins like WP Property, Easy Property Listings and other IDX plugins allow for easy management and display of property listings, complete with customizable fields and search functionality.
  • IDX Integration. WordPress supports IDX integration, enabling realtors to display live MLS listings on their websites.
  • SEO Tools. WordPress is known for its SEO capabilities, which is crucial for real estate websites to attract traffic and generate leads.
  • Huge Community. Although WordPress doesn’t offer professional customer support, its huge community is always ready to give timely solutions to any problem you encounter. Meanwhile, the extensive community of WP Developers constantly develops and improves the original source code, as the solution itself is Open Source Software.
  • Integrations. WordPress is easy to embed for such media sources as Flickr, Twitter, YouTube, Slideshare, Spotify, Instagram, Vine, etc. For higher conversions on your real estate website, you can employ pop-ups via plugins like Ninja Pop UPs, Leadin, etc.

Website Editing

WordPress is designed with user-friendliness in mind yet some time, effort and coding skills may be required to work with the software. allowing individuals without any coding knowledge to easily create and manage content.

WordPress Classic Editor

Fortunately, the real-time page builders like Elementor, Beaver Builder and WPBakery provide a drag-and-drop interface, making the layout and design process straightforward and visually oriented. These tools allow users to effortlessly construct complex pages with various elements such as image galleries, contact forms, and interactive maps – essential components for an effective real estate website.

Additionally, the WordPress Customizer offers a live preview feature, where changes can be viewed in real-time, ensuring that adjustments to elements like colors, fonts, and layout configurations are made with precision and ease.

Advanced customization and editing are further facilitated through the extensive range of plugins available in the WordPress ecosystem. Plugins extend the functionality of a WordPress site, offering additional features like SEO optimization tools, social media integration, security enhancements, and specialized real estate plugins for listing management and IDX integration.

This adaptability allows real estate websites to be tailored to specific business needs, enhancing both the user experience and the site’s operational efficiency. Moreover, WordPress’s regular updates ensure that the platform stays secure and abreast of the latest web technologies, guaranteeing a future-proof and scalable solution for real estate website editing.

Template Choice

The diversity of templates WordPress introduces is simply unlimited. You can come across literally hundreds of fabulous options for a real estate site, including both free and paid (more professional-looking) themes. They are highly customizable, allowing users to adjust various aspects such as layout, color schemes, fonts, and widget areas to suit their specific branding and functional needs.

Most templates come with their own set of customization options, accessible through the real-time WordPress Customizer. This means real estate agents can easily tailor their site’s appearance to showcase their brand identity effectively, from the homepage design to the property listing displays.

Beyond basic customization options provided by themes, WordPress’s flexibility allows for deeper modifications through the use of child themes and custom CSS. A child theme operates on top of a parent theme, enabling users to make more extensive changes without affecting the original theme’s code, ensuring that customizations are not lost when the parent theme is updated.

For those with coding knowledge, adding custom CSS further extends the customization possibilities, allowing for precise control over the website’s appearance. This level of customization is particularly beneficial for real estate websites, where differentiating features such as unique property galleries, customized contact forms, and interactive maps can significantly enhance user engagement and the overall effectiveness of the site.

Pros and Cons

Pros:

  • Customizability: With thousands of themes and plugins, WordPress offers unparalleled customization options.
  • User-Friendly: The intuitive interface makes it easy for real estate professionals to manage their website without needing extensive technical knowledge.
  • Community and Support: Being open-source, WordPress has a vast community, offering extensive support, tutorials, and resources.
  • Regular Updates: WordPress continuously evolves, with regular updates for better security and new features.

Cons:

  • Maintenance: WordPress sites require regular updates and maintenance, which can be a challenge for some users.
  • Security: While WordPress is secure, its popularity makes it a target for hackers, necessitating regular security checks and backups.
  • Performance: Without proper optimization, WordPress sites can become slow, especially with numerous listings and high-resolution images common in real estate websites.

Pricing

WordPress (read review) itself is free to use, but associated costs can include hosting, premium themes and plugins. Hosting costs vary depending on the provider, and while many themes and plugins are free, premium options usually offer more features and support, which can be important for a professional real estate website. The most popular provider for WordPress websites is currently HostGator that has a separate group of plans for WP websites. Their cost starts at $4.50 per month.

Mobirise – Best Offline Software for a Property Website

Mobirise Main

Mobirise – is the best offline software for a property website developed primarily for users who prefer working on a desktop application rather than online platforms. It comes with an intuitive drag-and-drop interface that simplifies the web design process. This software is particularly favored for its ability to create responsive, mobile-friendly websites, a crucial feature in today’s real estate market where a significant portion of users browse listings on mobile devices. As an offline tool, Mobirise allows users to develop their website entirely on their local computer without the need for an active internet connection.

Real Estate Features

Mobirise caters to the real estate industry with a range of specialized features:

  • Responsive Design. The software ensures that real estate websites are fully responsive, providing an optimal viewing experience across various devices, including smartphones and tablets.
  • Real Estate Templates. Mobirise offers a selection of templates tailored for property websites, making it easier for real estate professionals to showcase listings attractively.
  • Image and Gallery Options. High-quality images are crucial in real estate. Mobirise provides extensive options for image galleries and sliders, allowing agents to display properties effectively.
  • Contact Forms. Easy-to-integrate contact forms enable potential buyers to connect with agents seamlessly, a vital component for lead generation in real estate.
  • Compatibility. The software is compatible with Windows, Linux and Mac, while its user-friendly interface and intuitive design approach matter a lot for users unfamiliar with the intricacies of web designing.
  • Code Editor. The advanced editor lets users with programming expertise use their skills to set up professional websites.

Website Editing

Mobirise operates on a drag-and-drop interface, allowing users to easily select, place, and modify website elements such as text, images and buttons. This intuitive approach eliminates the need for coding, making it highly accessible for real estate professionals who wish to create and manage their property listings and website content with minimal hassle.

Mobirise’s WYSIWYG environment further enhances the editing process, as it allows users to see the changes they make in real time, providing a clear and accurate representation of how the website will appear once published.

Mobirise Editor

As opposed to its multiple alternatives, Mobirise offers a diverse range of pre-designed blocks that can be used to build various sections of a website, such as headers, footers, galleries, and contact forms. These blocks are fully customizable, enabling users to tweak layouts, colors, fonts and other design elements to match their brand identity or specific design preferences.

This level of customization, combined with the ability to preview changes instantly, empowers users to create professional-looking real estate websites with ease. Moreover, since Mobirise is an offline software, all of these editing activities can be done without the need for an internet connection, providing the flexibility to work on the website from anywhere at any time.

Template Choice

The software offers a variety of pre-developed templates, each tailored to suit different styles and purposes, including those specifically beneficial for real estate websites. These templates serve as a starting point, providing a basic structure and design that users can then personalize to fit their unique needs and branding. The selection process is user-friendly, allowing users to preview different templates and choose the one that best aligns with their vision for the website.

Once a template is selected, customization in Mobirise is both flexible and intuitive. Users can modify various template aspects like color schemes, fonts, and layout configurations, to create a distinctive look and feel for their real estate website. This is achieved through simple drag-and-drop actions, where elements can be added, removed or rearranged with ease.

In addition to layout adjustments, users can also incorporate various content blocks and features specific to real estate, like image galleries for property showcases, contact forms for inquiries, and maps for location details.

Pros and Cons

Pros:

  • Ease of Use: With its simple drag-and-drop interface, Mobirise is accessible for users of all skill levels.
  • No Internet Dependency: As an offline software, it provides the flexibility to work on the website anywhere, anytime, without the need for an internet connection.
  • Cost-Efficacy: With no monthly or yearly subscription fees, it’s a cost-effective solution for creating a real estate website.

Cons:

  • Limited Customization: While Mobirise is user-friendly, it may offer limited customization options compared to some online platforms.
  • Hosting and Domain: Users need to arrange their own hosting and domain name, as Mobirise only covers the website building aspect.
  • No Built-in eCommerce Features: For real estate agencies looking to include eCommerce features, Mobirise might not be the best fit as it lacks built-in eCommerce functionality.

Pricing

Mobirise operates on a “freemium” model. The base software is free to download and use, which includes a range of basic features suitable for a simple real estate website. For more advanced features, users can purchase extensions such as additional themes, blocks, and plugins. Their cost starts at $50 on average. The good news is that these purchases are one-time payments. To save the budget, you can opt for the Website Builder Kit to get all premium themes, around 9,000 site building blocks, a PayPal shopping cart and Code Editor widgets. This will cost you a $149 one-time fee.

Read also: What Is the Best Offline Website Builder Software

Jimdo – A Trusted DIY Website Builder with AI Technology

Jimdo – A Trusted DIY Website Builder with AI Technology

Jimdo is a trusted DIY website builder with AI technology that helps simplify the process of professional website creation. The system has much to offer to real estate owners, making it easy and convenient to set up, customize and run engaging, functional websites that cater to their specific industry needs.

Real Estate Features

Jimdo offers a range of features tailored to the requirements of the real estate company owners. Here they go:

  • Property Listings Integration: You can easily create and manage property listings with detailed descriptions, high-quality images and virtual tours. Jimdo’s interface allows for quick updates and modifications, which is crucial for keeping listings current;
  • Contact Forms: Customizable contact forms can be added to your site, making it simple for potential buyers or renters to get in touch. These forms are essential for capturing leads and facilitating communications;
  • Maps Integration: Embed maps directly into your site to show property locations. This feature is particularly useful for real estate, as it helps clients find properties easily;
  • Blogging: Keep clients updated with market trends, new listings, and real estate advice through an integrated blog. This is a great tool for SEO and for establishing your expertise in the real estate market;
  • Business Listings Tool: The feature makes it possible to create and share your real estate business listing across popular platforms like Facebook, Google Maps, Google My Business etc. This is how you can avail higher search engine rankings.

Website Editing

Jimdo - Visual Editor

As an easy-to-use website builder, Jimdo extends its functionality to using real estate-specific content, such as galleries for property photos or sections for client testimonials. Users have the opportunity to edit their project parameters and individually customize the design in the classic editor.

Those who wish to save time and effort, can decide in favor of using Jimdo AI website builder. Answering a couple of questions generated by the system will help it automatically set up a website, choosing the most suitable parameters and designs.

By the way, Jimdo also has a mobile app that enables updates on-the-go — perfect for real estate professionals who are often out of the office showing properties and meeting clients.

Template Choice

Jimdo template gallery is not quite extensive – it currently includes 30 templates that are all responsive, customizable and modern. Users can access them from any device even on the go due to the availability of the mobile app.

These designs can be customized to fit the brand and needs of a real estate business, ensuring that each website can have its own distinctive look while maintaining usability and mobile responsiveness (see samples here). When customizing Jimdo themes, users can effortlessly alter aspects like color schemes, font styles and page configurations to align with their real estate brand’s identity.

Pros and Cons

Pros:

  • AI-powered website builder that makes project creation fast and simple;
  • Mobile editing capabilities ideal for real estate professionals on the move;
  • User-friendly design perfect for those with no tech expertise;
  • eCommerce/blogging features;
  • Logo Creator;
  • Business Listings tool;
  • Multilingual support.

Cons:

  • Limited template selection that may not be sufficient for all user requirements;
  • Insufficient design customization options;
  • For real estate agents looking to incorporate advanced eCommerce features, Jimdo might be limiting.

Pricing

Jimdo offers various pricing tiers, catering to different needs and budgets. All premium plans include features like absence of ads, corporate email connection, opportunity of domain name integration, image library, contact forms and other features needed for a real estate project. Jiimdo offers a free tier and two types of paid subscriptions – Website and Online Store. Website plans include Free ($0), Start ($11/mo) and Grow ($17/mo). Additionally, users have an opportunity to opt for the Business Listings Package that costs $4 per month. It is also possible to subscribe for the Grow Plan + Business Listings – this will cost you $21 per month. If you are more focused on the sales aspect, though, going for one of Online Store plans also makes sense. These include Business ($21/mo) and VIP ($28/mo) subscriptions.

Wix
HostGator
WordPress
Mobirise
Jimdo
Real Estate Features
  • IDX Integration
  • Customizable Templates
  • Map and Search Functionality
  • App Market
  • Client Interaction Tools
  • Real Estate App
  • High Uptime
  • Scalability
  • SEO Tools
  • WordPress Compatibility
  • Real Estate Themes
  • Property Listing Plugins
  • IDX Integration
  • SEO-Friendly
  • Responsive Design
  • Real Estate Templates
  • Image and Gallery Options
  • Contact Forms
  • AI-powered website builder,
  • Intuitive drag-and-drop functionality,
  • Multilingual Support,
  • eCommerce,
  • Blogging,
  • Logo Creator,
  • Business Listings Tool
Editing Options
  • Wix Editor
  • Wix ADI
  • Velo by Wix
  • Editor X
  • Wix Studio
  • Depends on We Design Platform Used (e.g., WordPress)
  • User-Friendly Interface
  • Drag-and-Drop Page Builders
  • Custom CSS
  • Drag-and-Drop Interface
  • Pre-Designed Blocks
  • WYSIWYG Editor
  • Classic website editor,
  • AI editor,
  • drag-and-drop option
Templates
  • 12 real estate templates
  • No template switch option
  • Depends on Web Design Platform Used
  • Thousands of Themes
  • Highly Customizable
  • Variety of Pre-Designed Blocks
  • Limited Customization
  • 30+ themes,
  • responsive design,
  • AI tool
Pros
  • Ease of Use
  • Customization
  • Mobile Optimization
  • SEO Tools
  • Reliable Hosting
  • Scalable, Affordable Plans
  • Easy Integration
  • Customizability
  • User-Friendly
  • Regular Updates
  • Large Community
  • Ease of Use
  • No Internet Dependency
  • Cost-Effective
  • AI support,
  • eCommerce,
  • Logo Creator,
  • Business Listings tool,
  • Multilingual support
Cons
  • Template Lock
  • Slower Load Times
  • Advanced Features Limitation
  • Database transfer not allowed
  • Higher Renewal Rates
  • Backup Limitations
  • Upselling Tactics
  • Maintenance Required
  • Security Concerns
  • Performance Issues with Heavy Sites
  • Limited Customization
  • Hosting and Domain Separate
  • No Built-in eCommerce Features
  • Limited design customization and creative freedom,
  • insufficient template choice,
  • baseline eCommerce tools
Pricing
  • Free plan
  • Cost starts at $16/mo
  • Starts at $3.75/mo for shared hosting
  • Free (Additional Costs for Hosting, Themes, Plugins)
  • Freemium Model
  • One-Time Payments for Extensions
  • $149 one-time fee for Website Builder Kit
  • Free plan,
  • Premium plans start at $11/mo

Other Platforms

We have reviewed the top 5 leaders in the real estate website design niche based on thorough research, analysis and comparison of the major factors. There are a few other platforms, however, that are also worth your attention. Have a look at their brief descriptions now.

Squarespace

Squarespace – is the best for real estate landings. The website builder has emerged as a highly regarded website-building platform, renowned for its sleek designs and robust functionality. It’s particularly well-suited for creating stunning real estate landing pages, which are essential for capturing potential clients’ attention and generating leads. With its emphasis on visual appeal and ease of use, Squarespace stands out for real estate professionals looking to create an impactful online presence.

Placester

Placester is a real estate marketing platform that offers a comprehensive suite of tools tailored for real estate professionals. Known for its IDX integration and advanced CRM capabilities, Placester enables agents and brokers to create highly customizable, mobile-responsive websites. It focuses on lead generation and management, providing features like automated email marketing, lead nurturing tools, and insightful analytics. Placester stands out for its ability to seamlessly combine website creation with powerful marketing and sales tools, making it a one-stop solution for real estate professionals looking to enhance their online presence and client engagement.The cost of using the system starts at $79/mo.

RealtorMint

RealtorMint is a specialized website builder designed specifically for real estate agents and brokers. It emphasizes ease of use, allowing users to quickly set up and manage their property listings with minimal technical expertise. The platform includes features such as IDX listing integration, lead capture forms, and customizable website templates, making it a practical choice for real estate professionals seeking a straightforward approach to online marketing. RealtorMint also offers CRM functionality, helping agents to effectively track and manage client interactions and inquiries.

AgentFire

AgentFire is an innovative website solution for real estate professionals, offering hyper-localized, visually stunning websites that are optimized for lead generation. It provides a range of customizable templates and exclusive add-ons, such as Area Guides and Hyperlocal Content, which help agents to stand out in their local markets. AgentFire’s integration with top real estate tools and IDX, along with its focus on SEO and content marketing, makes it a strong contender for agents looking to establish a strong local online presence and connect meaningfully with their community. The cost of using the service starts at $299/mo yet additional fees may be required to integrate real-estate related add-ons.

Propertybase

Propertybase is a robust real estate platform that combines CRM, marketing and website functionality. It’s designed for real estate businesses of all sizes – from individual agents to large brokerages. Propertybase offers extensive features including IDX integration, lead generation tools and a powerful CRM system to manage client relationships and transactions.

Real Geeks

Real Geeks is a user-friendly, yet powerful, real estate sales and marketing solution geared towards agents and brokers. The platform offers IDX real estate websites that are easy to set up and customize, along with a suite of tools designed to maximize lead generation and conversion. Features include customizable IDX search, CRM integration, Facebook marketing tools and automated communication capabilities. Mind that the software is not cheap – its most affordable plan currently costs $299/mo.

Verdict

According to the recently made surveys by NAR, over 41% of property buyers find a new apartment and only then contact the realtor to show it to them. That’s why you need a well-built real estate website with a smart and captivating design that is reliably hosted. A website is the key to increasing brand awareness, automating multiple tedious processes, and reaching new prospects. And to get an effective website, you need respective tools.

Wix is, so far, the best website builder for creating real estate websites. It comes with around two dozen perfectly crafted templates for property managers and offers all the features needed to enhance the site. All this comes with a user-friendly drag-and-drop editor at a fair price.

Jimdo is another DIY website builder you can use for your real estate web design needs. It comes with the built-in AI technology, straightforward design tools and specific features tailored for real estate projects. These options and tools provide a functional and efficient platform for building and managing a real estate website.

HostGator is the best hosting provider if you already have a website and need reliable hosting. The solution is equally great for small and large businesses, including real estate sites, as it offers all types of hosting a client needs while expanding a site. The pricing is one of the cheapest in the market, although it doesn’t come at the cost of the quality of provided services.

Mobirise is the best offline web design software that offers high end solutions to beginners and pros alike. You get a nice chance to set up, host and customize a real estate website from scratch without any Internet dependency.

And finally, hands down, WordPress is the best CMS for building any type of website, including real estate. Hand coding a site will provide complete control and cleaner code, while the colossal community will always support you on every phase. There’s no reason why you should not use WordPress to build a real estate website.

FAQs

  1. What makes a website builder suitable for real estate?

    A suitable real estate website builder should offer niche-related features like IDX/MLS integration, high-quality image galleries, easy-to-use CMS, responsive design for mobile compatibility, and tools for lead generation and client engagement.

  2. Can I customize my real estate website to match my brand?

    Yes, most website builders offer customizable templates where you can adjust colors, fonts, layouts, and other design elements to match your brand identity.

  3. How much does it cost to build a real estate website?

    The cost can vary depending on the website builder, the complexity of the site and any additional features or services you may need. Many platforms offer a range of pricing plans to suit different budgets.

  4. Is it possible to create a real estate website for free?

    Web design platforms like Wix or WordPress make it possible to set up a website for free. To get access to extra features, tools, plugins, applications etc., you will have to subscribe for a premium plan in Wix or integrate paid plugins in WordPress. Additional charges may be required to pay for hosting, when using CMS.

  5. Can I track visitor behavior on my real estate website?

    Yes, many website builders provide analytics tools or integration with services like Google Analytics, allowing you to track visitor behavior and gain insights into your website’s performance.

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